The Most Popular TikTok Videos of the Year
Credit: TikTok / @dollievision

This year, TikTok has been everybody’s favorite pastime. I’ve personally spent about 260 hours immersed in TikTok videos, which roughly translates to almost nine days straight. Surprisingly, even after all these hours, one of the most-watched videos on the platform never showed up on my feed.

According to TikTok’s Year In TikTok 2023 report, the most-viewed TikTok video of the year was posted by makeup artist Nyadollie. The video, featuring a simple makeup routine and Nyadollie in a vibrant pink top, was shared on March 8th. Set to the tune of Grover Washington Jr.’s “Just The Two Of Us,” the video garnered an impressive 504.1 million views, 35.7 million likes, and 1.8 million saves.

“Year on TikTok 2023 serves as a way to commemorate some of the remarkable moments that occurred on TikTok throughout the year. It provides a window into stories that have inspired, entertained, and educated over 1 billion people worldwide. We extend our gratitude for another year of bringing joy to our community and for sharing your creativity with us,” stated Adam Presser, Head of Operations at TikTok, in a news post.

LOOK AT THIS TOO: TikTok’s Fascination with the Invisible String Theory. Let’s Dive into the Dating Trend.

Joining Nyadollie’s makeup tutorial on the list of most-viewed videos this year were clips featuring @justinflom’s Iron Man DIY, @through.the.lleaves showcasing a gigantic kitten, @selenagomez’s pre-flight routine, @chrishoffish serenading in a parking garage, @thezachchoi’s food ASMR, @kaaaathhhhy’s petite but expressive French bulldog, @kristy.sarah’s unconventional onion-cutting technique – it sounds bizarre but it works, @tubbynugget reminding everyone that everything will be okay, and @bwpottery’s rugged and messy pottery slips.

Did any of these TikToks pop up on your FYP (For You Page)?

MORE TO READ: How TikTok Transformed into a Hub for Informative Content


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Christianna Silva
Senior Culture Reporter

Christianna Silva, a Senior Culture Reporter at Mashable, focuses on tech and digital culture, particularly on Facebook and Instagram. Before joining Mashable, they held editorial positions at NPR and MTV News, reported for Teen Vogue and VICE News, and worked at a mini-horse farm. Follow them on Twitter @christianna_j.


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