TikTok is initiating a series of events to commemorate Black History Month in 2024 by highlighting Black creators through the TikTok Visionary Voices list, showcasing Black-owned businesses, and offering support to Black creatives both on and off the app.
Building on their past efforts for different heritage months, TikTok’s Black History Month celebration this year introduces the Innovate Together Grant Program in partnership with Black Girl Ventures, providing financial assistance to small business owners, entrepreneurs, and content creators in specific fields.
The grant applications are currently open for submissions.
The in-app events will shine a spotlight on Black-owned businesses and nonprofit organizations, aiming to amplify visibility and provide assistance to the Black community.
The event will introduce #ShopBlack, which will highlight Black-owned businesses participating in TikTok’s e-commerce opportunities, such as the TikTok Shop Affiliate program.
Selected creators from the Visionary Voices list will be featured in advertisements in 1,500 movie theaters nationwide through TikTok’s collaboration with Screenvision Media as part of its “Out of Phone” branding campaign.
In the past, TikTok has launched campaigns like #BlackTikTok to acknowledge and promote the contributions of Black creators and businesses to internet trends and culture.
This year’s celebration aims to recognize Black creators who are making a significant impact in various industries including entertainment, beauty, education, health, fashion, music, and more.
Here is a list of some of the creators honored by TikTok:
Creators
Aliyah’s Interlude (@aliyahsinterlude), a New York-based artist recognized for her viral fashion content and hit single “IT GIRL.”
Taylor Lindsay-Noel (@accessbytay),a Canadian entrepreneur using TikTok to raise awareness about disability and accessibility.
Ms. Hassan (@misswondroussoul), a Canadian teacher blending fashion with educational content.
Nyane (@nyane), a Netherlands-based content creator focusing on diverse makeup content.
Daven Gates (@onestopchop), a Virginia-based home cook sharing recipes and advocating for veterans’ mental health.
Industry disruptors
Victoria Monét (@victoriamonet), a Grammy-nominated artist and TikTok content creator known for challenges like “On My Mama.”
Coco Jones (@cocojones), a Grammy-nominated R&B singer sharing singing, acting, and fashion content on TikTok.
Dr. Darien Sutton (@doctor.darien), a New York-based emergency medicine physician addressing public health and racial health disparities.
LU KALA (@igobylu), a pop artist with top-charting music in Canada.
Jordan Howlett (@jordan_the_stallion8), a content creator known for stylized food content.
Small-owned businesses
Lorvae Eyewear (@lorvaeeyewear), a luxury sunglasses brand.
Pochi Goods (@pochigoods), known for their modern fanny pack designs.
Realm Candles (@realmcandles.ca), a vegan candle brand based in Canada.
The Skincare Bakery (@theskincarebakery), a dessert-inspired skincare brand.
Topicals (@topicals), a skincare brand donating to mental health organizations.
UPDATE: Jan. 30, 2024, 11:51 a.m. EST This article was updated with a new application date for the Black Girl Ventures Innovate Together TikTok Grant Program.
Topics Social Good TikTok
Chase joined Mashable’s Social Good team in 2020, covering online stories about digital activism, climate justice, accessibility, and media representation. Her work also touches on how these conversations manifest in politics, popular culture, and fandom. Sometimes she’s very funny.
